February 6, 2018

The Value of Values

Turning Ideals Into Actions so Everyone Wins

For most companies, corporate values are nothing but a marketing tool. Featured on the website and in brochures. Once you are on the inside, you learn: It’s all BS.

Imagine my surprise when I realized things are different at RELEX. I started working here in June 2014. It only took a few weeks to notice that the company’s values are routinely applied to everyday life. Our founders set shining examples, turning words into tangible standards:

  • The customer is a friend: If your friend tries to tighten a screw with a paperclip, do you cheer them on or hand them your screwdriver? Sometimes suggesting a different approach is the best way to help people achieve their goals.
  • We provide measurable value: You don’t take advantage of friends, so we make sure we actually add value to our customers’ businesses.
  • The coworker is a friend: Friends don’t pull rank. They respect expertise. Our CEO is happy to answer any questions, listens closely, and is always open to fair reasoning, no matter who presents it.
  • Put an end to stupid things! We all make mistakes. But it’s not the end of the world as long as we learn from them: We fix it, move on, and do better next time.
  • Life is supposed to be fun: Most of our waking hours consist of work. So we should be able to enjoy it! Not taking ourselves too seriously (#uglyselfiefridays) helps a lot. And we can craft our roles to find our personal happy place.

Because they are so actionable and omnipresent, everyone quickly embraces our values. This has a massive impact on our work life: A value-driven culture can largely rely on trust instead of control and red tape. It is simply liberating, fun, and empowering.

It also allows us to witness the so-called Pygmalion Effect in practice: High expectations are rewarded with high performance. After all, we don’t want to disappoint our fellow RELEXians now, do we!

Everyone wins: We go the extra mile to help coworkers and customers alike. And we are rewarded with gratitude, support – and even more trust. Welcome to our circulus virtuosus.

Danja is part of the fabulous marketing team at RELEX. She holds a Master’s degree in Corporate Communications/PR and spends most of her working hours with a wild mix of tasks related to marketing, PR, and internal communications. Her favorite afterwork activities include making travel plans, cooking & dining with friends, and the occasional MMORPG, puzzle, or strategy game.

More stories

In our blog our people tell about their life at RELEX.

Remote Working Week in Malaga

May 2, 2018 Remote Working Week in Malaga "We should organize a remote working week somewhere warm" I recently said these words out loud at the office. One month later, we're standing at the airport with 12 other RELEXians ready to take off towards a different kind of...

Being a working mom at RELEX

April 10, 2018 Being a working mom at RELEX Paving the way for a more family-friendly working culture When I first sent my CV to RELEX, I was a bit scared. I'm a mom of an 8-year old girl so I wasn't sure whether it would be a good idea to work full-time, especially...

Why Do We Use Haskell?

March 6, 2017 Why Do We Use Haskell? Since 2016, RELEX has had Haskell (and some Elm) deployed in production. The experience has been extremely positive: a team of only a few people used Haskell to build useful, reliable and maintainable software that many rely on...

Saving Money and Reducing Waste

December 21, 2017 Saving Money and Reducing Waste A Change Should and Will Be Coming Soon We founded RELEX after doing years of research into supply chain with lots of focus on retail forecasting and replenishment. Back in 2004, before founding the company with me and...

Career Story: Matias Käkelä

December 15, 2017 Career Story: Matias Käkelä From 30 Employees to Several Hundred I first heard about RELEX while riding an escalator in Las Vegas. What I heard about RELEX was good: They were building interesting software with modern but proven technologies, had an...